Profit Margin Calculator

Calculate your profit margin from cost and selling price, or find the price you need to charge to hit a target margin.

Runs in your browser. Nothing is uploaded Free, no sign-up Works on mobile
I know the
₹
₹
Profit margin
20%
Profit
₹200.00
Gross margin
20%
Markup on cost
25%

Margin is profit as a % of the selling price. Markup is profit as a % of the cost. A 25% margin equals a 33.3% markup.

How to use Profit Margin Calculator

  1. Choose whether you know the selling price or a target margin.
  2. Enter the cost price.
  3. Enter the selling price or the margin you want.
  4. See the profit, margin and markup.

Frequently asked questions

What is the profit margin formula?

Profit margin = (selling price − cost) ÷ selling price × 100. If you buy at ₹800 and sell at ₹1,000, the margin is 20%.

What is the difference between margin and markup?

Margin is profit as a percentage of the selling price. Markup is profit as a percentage of the cost. In the example above the margin is 20% but the markup is 25%.

How do I price a product for a 30% margin?

Selling price = cost ÷ (1 − 0.30). For a cost of ₹700, charge ₹1,000.